The Best Business Promotional Products

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It goes without saying that promotional merchandise products are an excellent way for businesses to expand brand awareness and tap into a wider market. Not only does it allow you to reach a larger audience with your message, but it also serves as a reminder of the company's presence and commitment to quality.

Furthermore, promotional merchandise can be eye-catching and fun, providing customers with something tangible that makes them smile and remember your product or service. From mugs and hats to t-shirts and keychains – all bearing your logo or design – there’s no shortage of ways to convert a potential customer into an instant ambassador for your business!

So without further ado, here are three of our best unique ideas for outside-the-box promotional products and merchandise items that keep your brand firmly front-of-mind for all the right reasons.

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best business promotional items

Laptop bags make for some of the best promotional products

Laptop bags are an excellent choice for businesses looking to increase their brand awareness.

  • Firstly, they’re a practical and functional item that people use every day. With more and more people carrying laptops to their workplaces, laptop bags have become a necessity. Therefore, it’s more likely that people will use your promotional laptop bag frequently, making it a highly visible promotional item.
  • They also tend to have a large surface area that can be printed with your company logo or message - this provides a lot of space to create a visually appealing design that can prominently feature your brand.
  • Laptop bags are usually made with sturdy materials that can withstand everyday use. When you choose a high-quality laptop bag as your promotional item, recipients are likely to use it for a long time, giving more exposure to your brand.

Printed mouse pads serve as some of the best business promotional items

Printed mouse pads are excellent promotional items, as they’re practical and can be used on a daily basis while sitting at a desk or working on a computer. Here are a few reasons why printed mouse pads make for some of the best promotional items for businesses:

  1. Daily Visibility: As with laptop bags, mouse pads are used on a daily basis, which means that your brand logo or message will be seen frequently by the user. This helps to keep your brand top of mind and increases the likelihood of the user remembering your brand when they require your product or services.
  1. Large Advertising Space: Printed mouse pads offer a large advertising space where you can include your brand logo, message, or even a call to action. This provides ample room for creativity, allowing you to showcase your brand in a unique and memorable way.
  1. Cost-Effective: Promoting your business using printed mouse pads is not only effective but also affordable. Mouse pads are comparatively cheaper than other promotional items like pens, key chains, and t-shirts.
  1. Versatile: Mouse pads can be customised to fit any business, industry or theme. With so many customisation options, you can make your promotional mouse pads as unique as possible.

Coffee mugs make for highly effective business merchandise products

Coffee mugs and other drinkware is a staple of any office, so what better way to get your brand out there? Consider that drinkware is among the most used items in people's daily routine - by giving away branded drinkware, you increase the chances of your brand being seen and recognised by your target market.

Unlike flyers or brochures that can be tossed after a single use, drinkware can last for a long time - this means your brand will continue to be promoted for years to come. As for versatility, drinkware products come in a wide range of shapes, sizes, and materials, allowing you to tailor your merchandise to your target audience.

And finally, whether you choose a stainless-steel bottle or a reusable coffee cup, using eco-friendly drinkware is a great way to show that your brand is taking an active role in reducing waste and promoting sustainable living.

Promotional Product Experts specialise in producing the best promotional products for our valued clients

Whether you’re a large corporate company or a small independent business, we can help you reach new clients with printed, embroidered or embossed promotional merchandise to ensure your clients will remember you the next time they need your product or services. Browse our selection online or get in touch for more information.

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